Nielsen Media Research indefinitely postponed release of its much-anticipated commercial-ratings data, citing the need for additional discussion with various TV networks over what the ratings should count.
Nielsen had already delayed release of the ratings by a month, to Dec. 11, after objections from cable networks. But now broadcast TV networks, which had earlier shown support for the new ratings system, are voicing objections, Nielsen said. The broadcast networks are concerned about how viewers who watch programs via digital video recorders are counted, the firm said. [ MORE - WSJ - Subscription ]
Comments