| OUTLET |
FORMATS |
MAY 2007 |
APRIL 2007 |
| WBEB-FM |
Adult Contemporary |
2,023,300 |
2,021,600 |
| WOGL-FM |
Classic Hits |
1,481,600 |
1,365,000 |
| WMGK-FM |
Classic Rock |
1,291,500 |
1,251,400 |
| KYW-AM |
All News |
1,265,200 |
1,299,000 |
| WIOQ-FM |
Pop Contemporary Hit Radio |
1,228,400 |
1,212,200 |
| WBEN-FM |
Adult Hits |
1,182,400 |
1,222,700 |
| WRDW-FM |
Rhythmic Contemporary Hit Radio |
1,177,200 |
1,107,000 |
| WMMR-FM |
Album Oriented Rock |
1,071,800 |
1,048,400 |
| WISX-FM |
Rhythmic AC |
1,061,200 |
1,052,100 |
| WPHI-FM |
Rhythmic Contemporary Hit Radio |
934,500 |
834,500 |
| WUSL-FM |
Urban Contemporary |
912,500 |
793,400 |
| WDAS-FM |
Urban Adult Contemporary |
868,900 |
802,100 |
| WXTU-FM |
Country |
857,900 |
866,300 |
| WPHT-AM |
Talk/Personality |
754,400 |
782,100 |
| WRNB-FM |
Urban Adult Contemporary |
580,600 |
517,000 |
| WPST-FM |
Pop Contemporary Hit Radio |
518,700 |
473,800 |
| WIP-AM |
All Sports |
499,100 |
503,300 |
| WPPZ-FM |
Contemporary Inspirational |
446,500 |
404,100 |
| WYSP-FM |
Talk/Personality |
445,800 |
535,800 |
| WRFF-FM |
Alternative |
441,200 |
298,700 |
| WXPN-FM |
Album Adult Alternative |
398,000 |
354,500 |
| WHYY-FM |
News Talk Information |
393,300 |
374,500 |
| WJJZ-FM |
New AC (NAC)/Smooth Jazz |
383,700 |
397,900 |
| WSTW-FM |
Pop Contemporary Hit Radio |
377,900 |
390,800 |
| WJBR-FM |
Adult Contemporary |
367,800 |
334,200 |
| WRTI-FM |
Classical |
281,300 |
284,700 |
| WKXW-FM |
Talk/Personality |
255,900 |
229,400 |
| WFKB-FM |
Classic Hits |
128,800 |
~~ |
| Analysis Total |
4,620,300 |
4,613,700 |
| Market Total |
4,639,200 |
4,631,000 |
|
|
If Clear Channel Supported The Portable Truth Meter
... This is all about one company -- the largest with over 1,100 radio stations and a near monopoly over this medium -- shirking its responsibility to lead. Not only that -- using its might and influence to obstruct progress for many things that would have been good for radio after consolidation.
Clear Channel has opposed The Portable People Meter (PPM) from the very beginning. It has done little to help it develop into the modern ratings tool the radio industry needs.
If you were to hook up a portable "truth meter" to Clear Channel executives you'd get an ironic story of resistance, lack of leadership and eventually -- once the ad agencies are on board -- compliance.
... Can you imagine if CBS/Infinity or Emmis, AMFM, Greater Media or just about any other company had assembled 1,100 radio stations. I believe things would have been different. [ MORE ]
Posted by PPM News on June 25, 2007 at 09:49 PM in Arbitron, PPM Commentary, Related News & Events | Permalink | Comments (0) | TrackBack (0)