May 2007 Arbitron Philly PPM Data

Latest Philadelphia PPM Data Released

Arbitron

has released new data from the PPM results for Philadelphia, showing the total cume numbers for April and May. Arbitron SVP of Press and Interior Relations Thom Mocarsky says, "In a PPM world, individual station Cumes are larger for all stations, since every exposure to an encoded station is automatically recorded and reported." [ MORE ]

May 2007 Arbitron Philly PPM Data

Time Period: Mo-Su 6A-12A Survey:MAY 2007 - Dates In (05/03/2007 to 05/30/2007) Target: P 6+ Estimate: Average Weekly Cume AVG Daily Population : 4,774,400 AVG Daily Intab : 1476 Percent of Population (Daily) : 100 Geography : Philadelphia-METRO

OUTLET     FORMATS MAY 2007       APRIL 2007  WBEB-FM Adult Contemporary 2,023,300 2,021,600 WOGL-FM Classic Hits 1,481,600 1,365,000 WMGK-FM Classic Rock 1,291,500 1,251,400 KYW-AM All News 1,265,200 1,299,000 WIOQ-FM Pop Contemporary Hit Radio 1,228,400 1,212,200 WBEN-FM Adult Hits 1,182,400 1,222,700 WRDW-FM Rhythmic Contemporary Hit Radio 1,177,200 1,107,000 WMMR-FM Album Oriented Rock 1,071,800 1,048,400 WISX-FM Rhythmic AC 1,061,200 1,052,100 WPHI-FM Rhythmic Contemporary Hit Radio 934,500 834,500 WUSL-FM Urban Contemporary 912,500 793,400 WDAS-FM Urban Adult Contemporary 868,900 802,100 WXTU-FM Country 857,900 866,300 WPHT-AM Talk/Personality 754,400 782,100 WRNB-FM Urban Adult Contemporary 580,600 517,000 WPST-FM Pop Contemporary Hit Radio 518,700 473,800 WIP-AM All Sports 499,100 503,300 WPPZ-FM Contemporary Inspirational 446,500 404,100 WYSP-FM Talk/Personality 445,800 535,800 WRFF-FM Alternative 441,200 298,700 WXPN-FM Album Adult Alternative 398,000 354,500 WHYY-FM News Talk Information 393,300 374,500 WJJZ-FM New AC (NAC)/Smooth Jazz 383,700 397,900 WSTW-FM Pop Contemporary Hit Radio 377,900 390,800 WJBR-FM Adult Contemporary 367,800 334,200 WRTI-FM Classical 281,300 284,700 WKXW-FM Talk/Personality 255,900 229,400 WFKB-FM Classic Hits 128,800 ~~ Analysis Total 4,620,300 4,613,700 Market Total 4,639,200 4,631,000